Rapidly increase occupancy and maximize earning potential.

35 Years Units leased over 35 years
Asset Repositioning Specialized Expertise

What we do

From marketing to consulting, our team of highly skilled professionals delivers a multifaceted solution to each building.

100% focus on leasing

RentLife provides a full-service, outsourced multifamily leasing model that reduces operational costs while increasing occupancy and maximizing rents.

Professional collaboration

Our compensation is 100% performance-based and tied directly to our success relative to established leasing targets. RentLife is cost neutral to our clients compared to the traditional management company leasing model. Our results are faster lease-ups and higher rents per square foot to create millions of dollars of added value for our clients.

  • — Branding / Web Design & Development
  • — SEO / Digital Marketing / ReTargeting
  • — Social Media Management
  • — Videography / Photography
  • — Multifamily Lease-Up
  • — Stabilized Leasing
  • — Boutique Leasing
  • — Market and Comparative Analysis Reporting

Traditional leasing models

Traditional lease-up models rely on a combination of salaried leasing staff provided by the management company and third-party apartment brokers.

Inconvenient Schedules

36% of all qualified leasing inquiries come between 6:00 pm - 10:00 pm and 7:00 am - 9:00 am (outside standard management company operating hours).

High average response time

Average response time for an on-site agent is 14.5 hours if the inquiry comes outside normal business hours and 6.3 hours if during regular business hours.

Missed Opportunities

80% of all rental applications are submitted between 6:00 pm - 10:00 pm and 7:00 am - 9:00 am. Applicants often need guidance during this window.

3.5% Conversion

The traditional management leasing model sees an average of 3.5% of overall prospect inquiries convert to leases.

How we do it

More traffic. Better leads. Real-time response.

Sleek office

Digital Strategy

  • — Increase website traffic by more than 200%
  • — Unit-level digital advertising strategies
  • — In-house Google AdWords and retargeting

24/7 Response

  • — Real-time response outside business hours
  • — Expanded touring schedules for busy prospects
  • — Human agents, never AI chatbots

Performance Teams

  • — 100% performance-based agents
  • — Agents live on-site for hyper-local expertise
  • — Hospitality trained leasing experts

The Results

By dividing management and leasing responsibilities into two separate divisions, our owners achieve higher rents and lower advertising costs.

38% Faster Lease-Up
9% Higher Rents
21% 3rd Party Broker Low
5% Above Market Occupancy

At Coeval Chicago, we reduced third-party broker involvement to a record-setting low of 21% of overall leases. In contrast, competitors report that third-party brokers procure more than 50% of overall leases.

Urban professionals

Case Study

Alta at K Station & Coast at Lakeshore East

Generated significant additional revenue based on the occupancy rate 5% greater than the Chicago market average. While 33% of comp buildings offered one month free, these properties offered no concessions.

"RentLife leases apartments, on average 38% faster at rates 9% higher than projected proforma."

Consultation

Connect with us

Learn about our inclusive culture and unique approach to serving clients and achieving lasting results.

Ready to maximize potential?

Call +1 (312) 878-2788
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